Sjællandsgade 40, 3.TH,

DK-9000 Aalborg

Tongfei Kou

Working experiences

04/2011- present Jelex Seafood A/S Hals, Denmark

Area Sales Manager

· Market opportunity monitoring

· Product sales on Chinese market

· Customer contact and management

08/2009-12/2009 AVEVA Denmark A/S (former Logimatic Software A/S) Aalborg, Denmark

Sales and Marketing Intern

· Initiation of potential customer contact

· Systematically and analytically examine and update CRM system

· Daily communication with Beijing Office

· Chinese marketing material review

· Market research in micro as well as macro perspectives – stakeholders analysis

· Analysis of marketing channels in China

· Website SEO, web traffic analysis

08/2008-10/2010 Vrå maskinudlejning Vrå, Denmark

Web Developer

· Websites design and build as a marketing tool to increase sales

· Websites maintenance and update

01/2008-present CML Investment ApS Hjørring, Denmark

IT Assistant

· Official websites design, development, maintenance and update

· Implement of Web2.0 concept for a better interaction with customers

· Implement CRM system

· Maintenance of IT infrastructure (business end of customer interaction, network, system maintenance, CCTV etc.)

08/2005-01/2011 Jinshing Grill og Cafeteria ApS Nørresundby, Denmark

Part-time chief assistant

· Collect incoming orders.

· In charge of production activities

· Analytically assign tasks to subordinates for achieving production plan more efficiently and effectively

· Be able to work efficiently under high pressure without distraction in peak hours

Education

2008-2011 Aalborg University Aalborg, Denmark

· M.Sc. in Economics and Business Administration with specialisation in International Business Economics

· Participated in Grundfos Day (case analysis)

· Carried out a framework containing 20 factors as a unique combination that ensures strategic alliances create sustainable competitive advantage

· Participated in Danfoss Young Potentials Award 2010

· Screened attractive industries, found new potential markets and designed market strategies for Mekoprint A/S

· Research on relationship marketing strategies for AVEVA’s MARS product on the Chinese market in a Customer Relationship Management perspective

· Research on the relative influence of cultural consideration and need of internal knowledge transfer in a headquarter’s decision about how it manages its overseas subsidiaries

2007-2008 Aalborg University Aalborg, Denmark

· B.Sc. in Economics and Business Administration /
Bachelor i Erhvervsøkonomi HA (BSc)

· Research on Gamesa’s strategy on the Chinese market in a Supply Chain Management perspective

· Through screening of Chinese ship building industry carried out marketing strategies for Logimatic in the purpose of increasing number of customers on the Chinese market

· Research on entry mode as well as expansion strategies for Carrefour on the Chinese market

2005-2007 University College of Northern Denmark (Scholarship) Aalborg, Denmark

· Academy Profession Degree in Marketing Management / Markedsføringsøkonom (AK)

· Various studies on International Marketing, Global Communication, Project Management, Financial Management, Micro and Macro-Economics, Supply Chain Management, Accounting and statistics as well as Danish/European business law/IT Design

· Final project focuses on the privatisation of Chinese railway system in a strategic and financial perspective

2004-2005 Roskild Business College &
International Business College Aabenraa, Denmark

· One-year Preparatory Course for new Chinese students in Denmark

· Awarded by a Certification in International Business

· Various studies on Business English, Marketing, Accounting, Intercultural study and basic Danish.

Personal Skills

Computer skills:

· Documentation: Word, Excel, PowerPoint, Outlook, Publisher, Adobe Acrobat Professional

· Programming: Adobe Dreamweaver, Visual Basic

· Multimedia: Vegas, Adobe Effects, Adobe Premier, Adobe Photoshop, Macromedia Flesh

Language skills:

· Native Mandarin, Fluent English, Moderate Danish, Moderate Cantonese

Referee

Jelex Seafood A/S:		AVEVA Denmark A/S:
Brendelsig 9 DK-9370 Hals	Jens Elsnab jens@jelex.com	Sofiendalsvej 5A DK-9200 Aalborg SV	Lars Ottensen lars.ottesen@aveva.com
CML Investment ApS:		Jinshing Grill og Cafeteria ApS:
Jernbanegade 10 DK- 9800 Hjørring	Che Min Lee cml@beefandwine.com	Hjørringvej 40 DK-9400 Nørresundby	Hung Han Tang hunghan8@gmail.com
Vrå maskinudlejning:
Vejby Sønderhede 3 DK-9760 Vrå	Torben Olesen to@hydratech.dk

Interests

Saxophone player, Computer / Website building / Multimedia Design, Travelling, Cooking, Badminton